Facebook Timeline for Brands and Businesses - Announcement Due

Facebook are due to announce more changes, and amongst other things they will be bringing in a timeline for businesses and brands.

Announced by Live Stream
They invite us to join them on Wednesday 29th February as they "...announce Facebook's newest and most powerful marketing products."  promising us hapless users that "Facebook and industry leaders will share new solutions, actionable insights, and strategies to drive business growth using social technology."

You can watch it live here.

Thumbs Up or Feed to the Lions?
Whether these changes will be received any better than the personal timeline was is yet to be seen.  Whether they cater for small businesses as well as they giants will be foremost in many minds - certainly the changes late last year seemed detrimental overall to the small business owner.

However, timeline might just lend itself well to promoting brands as it could provide a stream of branding and marketing information that Facebook users can easily access and read, and there's hope that this might be just as useful for us minnows as it is for the giants.

Timing of the Announcement
For us Kiwis, New Zealand is 18 hours ahead of New York, so we will have to be awake at 7am Thursday morning if we want to watch it live.  And it goes on for five hours. Crimminy!

I'm thinking maybe a fair few people will have other things to do at 7am and midday, like, maybe work, so I'll keep you all updated with news as it comes in via the blog and my Twitter stream

Watch this space.
~Dianne

Follow me on Twitter - Dianne Khan @ FloBusiness